Pakistan’s first veiled woman rapper, Eva B, is the latest face to appear on the digital billboard in Times Square, New York as EQUAL Pakistan October ambassador.
As per Spotify’s press, Eva B has almost 400,000 listeners on the largest music streaming app. Her famous song, Kana Yaari has more than 10 million streams on the audio streaming platform.
Spotify Pakistan shared the news on their Instagram handle captioning it:
“EvaaB is kind of magical, as the first Baloch artist to be featured at Times Square.”
The rapper began her musical career in 2014 and has since worked with notable figures in Pakistani music. The Disney+ superhero series Ms. Marvel even used one of her well-known songs, Rozi.
“I feel super excited and I’m happy to be a part of Spotify’s EQUAL program. I feel very proud. Initiatives like these aren’t just important but they are really required. They are the need of the hour,” said Eva B sharing her excitement about being featured as EQUAL Pakistan’s Ambassador this month.